Breaking Bad Creator Drops Cryptic Teaser For New Series Starring Better Call Saul Favorite

Apple TV+ just dropped a teaser for Pluribus, Vince Gilligan's next series, and the pitch is delightfully perverse: someone has to save humanity from being too happy. Also, yes, Rhea Seehorn is back working with Gilligan, which already gives this thing a pulse.

"Pluribus is a genre-bending original in which the most miserable person on Earth must save the world from happiness."

The teaser (short, cryptic, and a little unsettling)

Rhea Seehorn plays Carol Sturka, a successful historical romance author. In the teaser, she sits in her car and spots a billboard for the Westgate that suddenly flashes a personalized message: "Welcome Carol." She nopes out immediately, peels away, and the teaser cuts out. One more breadcrumb pops up on screen: "Enjoy your stay, Carol. (202) 808-3981." That is a very Gilligan move — creepy and oddly specific.

So what is this show actually about?

Carol hits the road on a book tour across New Mexico and stumbles on something weird: a virus that makes people blissed-out and optimistic. She is somehow immune. The bigger hook (and likely the engine of the whole series): she ends up the one person who can stop the happiness wave. Gilligan going from meth to a joy virus is a pivot I did not have on my bingo card, but here we are.

• Cast: Rhea Seehorn as Carol Sturka; Karolina Wydra (Sneaky Pete); Carlos Manuel Vesga (The Hijacking of Flight 601)
• Guest stars: Miriam Shor (American Fiction); Samba Schutte (Our Flag Means Death)
• Creative team: Created by Vince Gilligan, who executive produces with Gordon Smith, Alison Tatlock, Diane Mercer, Allyce Ozarski, and Jeff Frost; Jenn Carroll and Trina Siopy are co-executive producers
• Where and when: Apple TV+ premieres the first two episodes on Friday, November 7, 2025
• Episodes: Season 1 runs nine episodes, with the finale landing December 26, 2025
• Status: Already renewed for Season 2
• Studio: Sony Pictures Television

The reunion factor

This is a Better Call Saul reunion: Gilligan behind the camera, Seehorn in front. She played Kim Wexler, Jimmy McGill's eventual wife (Bob Odenkirk), before he fully morphed into Saul Goodman. Seehorn earned two Emmy nominations for that role, and if you watched Saul, you know why Gilligan would build another show around her.

Teaser's out, premise is wild, and the vibe is quietly ominous. Keep an eye on that phone number — the marketing might have more little puzzles baked in.