Taylor Sheridan Has Made Paramount $800 Million — But Yellowstone Isn’t Even His Biggest Moneymaker
Taylor Sheridan has minted an $800 million windfall for Paramount since 2021 — and Yellowstone wasn’t the cash cow. Kevin Costner’s flagship fell short in streaming revenue, per The Wrap, as Sheridan prepares to leave Paramount after his next film.
Paramount has been riding Taylor Sheridan like a rocket since 2021, and the tab now sits at about $800 million in revenue. The twist: Yellowstone, the show that made him a household name, was not the top earner. Not even close.
The money, and the oddity at the center
According to The Wrap, Sheridan-led shows have delivered roughly $800 million for Paramount since 2021, and the biggest checks did not come from Yellowstone. The heaviest hitters were actually Paramount+ originals: Mayor of Kingstown pulled in $147.8 million and Tulsa King brought $146.3 million. Yellowstone still made real money at $128.4 million worldwide — impressive considering the U.S. streaming rights are locked up at Peacock, not Paramount+. Yes, it is forever strange that Paramount+'s signature franchise primarily streams elsewhere in the States.
Other Sheridan titles chipped in too — Lioness, 1883, and 1923 all added to the pot — though no one is putting a number on those. Landman is the other big player in his stable, but Paramount has not shared its revenue yet.
The exit plan: the billion-dollar move
Sheridan is on the books at Paramount through the end of 2028. After that, he is expected to decamp to NBCUniversal under a reported five-year, $1 billion deal that kicks in January 2029. One wrinkle: his producing partner David Glasser and 101 Studios are set to shift their film and TV projects to NBCUniversal starting in 2026. So while Sheridan himself remains at Paramount for roughly three more years, some of his longtime collaborators begin moving earlier. That could matter for any handoffs inside his universe.
What is still coming before 2029
- Mayor of Kingstown season 4 is ongoing.
- Tulsa King season 3 is ongoing, with season 4 also on the way and a Samuel L. Jackson-led spinoff, NOLA King, in the mix.
- Landman season 2 premieres Sunday, November 16 on Paramount+.
- Lioness season 3 is in production.
- The Madison and The Dutton Ranch are in the works at Paramount+.
- Y: Marshals will premiere on CBS in Spring 2026 before streaming afterward.
- Yellowstone spinoffs 1944 and 6666 remain question marks — active concepts, light on details.
So what happens to Yellowstone from here?
The Yellowstone universe is still alive at Paramount, but how it evolves without Sheridan in the building full-time is the real question. He has a few years to lock down plans and, potentially, deputize other writers and producers to carry the torch. That is not a guarantee of the same spark, but it is a path.
"I honestly don't know how Taylor chooses to tell which stories he chooses to tell when… I think he has closed a lot of doors on Yellowstone this season. There are obviously characters that we will not see again because they have been dispatched. But I think he has left some doors open, and there's some doors that I can't tell if they're locked or not yet. But we will know when we cross through them."
— Christina Voros, December 2024
That tracks with how Sheridan tends to work: burn through story, slam some doors, then crack open new ones when he is ready. If he spends the next stretch building a team that gets the Dutton rhythm, the franchise can keep breathing even after he heads to NBCU. If not, expect a tone shift — or a hard reset.
The bigger picture for Paramount+
Let’s be blunt: Sheridan’s tough, male-driven crime sagas have done a lot of heavy lifting for Paramount+. The $800 million number is still growing with new seasons rolling out, but the platform will eventually have to prove it can thrive without him at the center. Add in the awkward reality that Yellowstone itself streams on Peacock in the U.S., and the whole setup is a little convoluted — profitable, but convoluted.
In the short term, Paramount+ is fine. The pipeline is stacked, the shows are still landing, and that revenue figure is not done climbing. The long-term question is whether Paramount can cultivate the next Sheridan while the current one is quietly packing for 2029.
Landman season 2 hits Paramount+ on Sunday, November 16.