TV

Marvel TV Boss Confirms Strange Academy Series, Hints Moon Knight Is Going Animated

Marvel TV Boss Confirms Strange Academy Series, Hints Moon Knight Is Going Animated
Image credit: Legion-Media

Marvel is overhauling its TV playbook: Marvel TV head Brad Winderbaum confirms Strange Academy and maps a pivot to sustainable, multi-season series — with Moon Knight poised to expand, including in animation.

Marvel TV is finally saying the quiet part out loud: the one-and-done, crossover-to-the-movies model is out. Sustainable, actual TV series are back in. About time.

What changed

Brad Winderbaum, who runs Marvel TV, Streaming, and Animation, told Agents of Fandom that the early Disney+ plan was built around limited series that fed the films. Fun idea on paper, less fun if you wanted second seasons of characters like She-Hulk or Moon Knight.

"We launched a lot of shows in a short period of time, and I think many of them could have had a second season, a third season, but the system wasn’t really set up that way. It was set up to create limited series and have characters cross back and forth between the features."

The new playbook

Marvel is shifting to a more traditional TV development process: spin up multiple projects, aggressively filter, and only shoot the ones that can actually run for years. Winderbaum even name-dropped a couple of in-development titles: Nova and Strange Academy. Some shows get redeveloped, some get parked and revisited later, and not everything makes it to camera. In other words, acting like a normal studio instead of greenlighting everything with a cape.

  • Daredevil: Born Again is the next big swing on the TV side, currently slated for March, as part of a move toward more cost-controlled series with a steadier, yearly cadence.
  • X-Men '97 and Friendly Neighborhood Spider-Man (the animated series) are called out as long-run prospects that can actually sustain multiple seasons.
  • Moon Knight is explicitly the kind of character Winderbaum thinks can expand across seasons under this new approach. She-Hulk was another example of a show boxed in by the old limited-series model.
  • Marvel Zombies is still very much alive. Winderbaum describes it as a big, event-sized project and says they want to make more.
  • On the live-action front beyond what’s named, he says there are other characters he wants to explore, with ideas already cooking. Translation: expect more series pitches, but only some will get the green light.
  • Bottom line from Winderbaum: develop more than you make, and only move forward with the stuff that can carry multiple seasons instead of pouring money into expensive one-and-done runs.

Why it matters

This is Marvel finally building TV that behaves like TV. If they stick to this, expect fewer splashy limited series and more shows that actually grow over time — and yes, that means heroes like Moon Knight might finally get the multi-season treatment fans assumed they were getting in the first place.