Does No Fresh Faces in Bridgerton S3 Mean Cutting Back on Promo?

Netflix's decision to team up with Shonda Rhimes to produce an adaptation of Julia Quinn's series of romance novels set among aristocrats living in Regency-era England is still considered one of the streaming giant's most successful ventures.

Millions of people have watched the first two seasons of Bridgerton, and with the third season on its way, fandom is already discussing every little leak and detail, trying to figure out what awaits their favorite characters in the next installment. But even with all this fan support, it doesn't mean that Netflix won't try to save money on the marketing of the series.

Fans are already concerned enough that even after the filming of the third season is over, Netflix has not released any promotional material.

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People rightly expected to see a few stills, short clips and character posters, but the streaming giant is still keeping the first look at season three a secret. And it looks like fans know why.

The third installment will center on Penelope and Colin's relationship, and both of these characters are widely known even amongst the most casual Bridgerton fans, as they were both fan favorite protagonists during the first two seasons.

Whereas they were previously the favorite supporting characters, the third season will finally put them in the spotlight, delighting their long-time fans with a proper dive into their love life.

However, it is this fact that could be hurting the promotion of the whole season – fans claim that since Penelope and Colin are already well known, Netflix is refusing to spend more money on advertising.

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Before the release of the second season, Netflix's marketing team was forced to introduce fans to a whole family of important new characters, so promos dedicated to Sharma appeared quite often. But since there will be no new faces among the main characters in season three, people are already accusing Netflix of cutting back on promos.

Despite the disturbing silence, there's still plenty of time before the third season of Bridgerton is released, so Netflix may start the promos a little later.