Coach Beard Is Back: Ted Lasso Season 4 Teaser Confirms Brendan Hunt’s Return
Brendan Hunt is finally back on the touchline as Coach Willis Beard, surfacing in a blink-and-you-miss-it Apple TV+ teaser for Ted Lasso Season 4.
Well, this took its sweet time. For the first time in three years, Apple TV+ is rolling out a new season of Ted Lasso, one of the streamer’s biggest hits. Ted, Beard, and Rebecca are heading back to England for another stretch of football-fueled comedy and feelings.

The big swing: Richmond builds a womens team
Season 4 pivots to something new: AFC Richmond is launching a womens side. That gives Jason Sudeikis’s Ted Lasso a fresh squad to shape, shove, and cheer into contenders. It also cracks the door for a different kind of locker-room chaos and a new set of characters to obsess over on Saturday mornings.
Coach Beard, still Beard-ing
Brendan Hunt’s Coach Willis Beard chose to stay in England after last season, teaming up on the touchline with Brett Goldstein’s Roy Kent and Nick Mohammed’s Nathan Shelley at AFC Richmond. Where Beard’s story goes from here is very much under wraps, which, frankly, fits the guy.
The teaser: 19 seconds of Beard doing homework
Apple TV+ just dropped a tiny teaser for Season 4, and it is delightfully low-key. After a clapperboard snap, we find Beard at his desk, buried in research on womens soccer. No dialogue. No wink. Just some intense page-turning of a real book: Soccerwomen by Gemma Clarke. He gives one quick glance to his left, then dives back in, fully kitted in his AFC Richmond cap and jacket. The whole thing lasts 19 seconds and says plenty without saying anything.
About that book he is reading
Soccerwomen is not a prop. It’s an actual, widely available book that tracks the history of womens soccer back more than 300 years to the Scottish Highlands, where the first recorded organized games took place. It also spotlights modern legends and their ripple effects on young players worldwide: two-time Olympic gold medalist Mia Hamm, National Soccer Hall of Famer Abby Wambach, and Brazil’s Marta, a two-time Olympic silver medalist.
What this sets up
A Beard-centric teaser built around a history book is a sly way to tee up Richmond’s womens team. It hints at a season that expands the show’s world without losing the DNA: obsessive preparation, big-hearted mentorship, and the occasional very specific book recommendation.
More to come...