Movies

Now You See Me 4 Locks In Release Window, Teases a Bold Franchise Reset

Now You See Me 4 Locks In Release Window, Teases a Bold Franchise Reset
Image credit: Legion-Media

Now You See Me tops the weekend box office with a $75.5 million global haul, as producer Bobby Cohen teases a fourth film that will reshuffle the deck with a franchise reset.

Turns out magic tricks still sell. The long-delayed third Now You See Me movie just topped the weekend box office again, pulling in a global $75.5 million — and producer Bobby Cohen is already talking about where the fourth film goes from here.

Box office quick hit

The new threequel, Now You See Me: Now You Don't, didn't just show up — it showed out. Another weekend at No. 1 and $75.5 million worldwide in the latest frame, even slipping past Edgar Wright's The Running Man when they hit theaters together. Not bad for a franchise that sat on ice for nearly a decade.

So what's the plan for Now You See Me 4?

Cohen says the next one is essentially a strategic reset after the events of the third. The big shift: by the end of Now You See Me: Now You Don't, the Horsemen aren't in hiding anymore. They can work out in the open instead of living as fugitives. If you heard chatter that the threequel would be a soft reboot, that's not really how it plays; that vibe sounds more like what they&aposre aiming for with the fourth.

"Lionsgate have been great partners and said, 'You know what, we've seen enough. Let's get going on figuring out what the next movie is.' And just as filmmakers, that's so incredibly gratifying. Most studios, understandably, wait until the movie opens to decide if it's a hit, or at least wait 'til they see a rough cut. But I think they were, as they were from the beginning, we knew we had come up with a big new idea, and we knew this new cast was going to not just hold their own with the OGs, but take it to another place."

The timing: sooner than last time

After waiting years between movies, here's the encouraging part: the fourth entry was already greenlit before the threequel even hit theaters. That's not the usual playbook for a dormant series, but Lionsgate clearly decided the concept and cast were strong enough to move ahead early. Given how the box office looks, that call seems to be paying off.

  • The threequel has topped the weekend box office again, with $75.5 million globally this weekend.
  • Bobby Cohen says Part 4 acts as a reset after Part 3, letting the Horsemen operate in the open instead of on the run.
  • Those pre-release rumors about the threequel being a soft reboot? That energy now points to the fourth movie.
  • Lionsgate greenlit Now You See Me 4 before the threequel opened — unusual, and a sign of serious confidence.
  • Early performance looks strong enough to justify that bet, even edging out Edgar Wright's The Running Man on release.

Now You See Me: Now You Don't is in theaters right now. If they&aposre rebuilding the status quo for the fourth, I&aposm curious to see the tricks they can pull when the Horsemen aren't ducking the law anymore.